PARTNERSHIP OPPORTUNITIES
"By day's end it was clear that the Desert Classic Concours d'Elegance may well be destined to lie amongst the greats as a premier automotive event. In any case, car-centric Palm Springs is a near-perfect location for the Concours, offering wonderful lodging, restaurants, and leisure activities within walking distance of the show. We can't wait to come back next year."
Rory Jurnecka, Motor Trend Magazine
The glamour, the history, the stunning collection of significant automobiles- including the Ferrari 001 C making a rare appearance, the respected judges, and picture perfect weather, drew national and international media attention to the inaugural Desert Classic Concours d'Elegance.
Those who recognize the potential of aligning their company brand and product with a world-class exhibition of motoring excellence will want to consider Partnership with the Desert Classic. An event of this stature assures the attention of some of the most influential, and affluent, individuals in the country.
As our Partner, you will be provided with outstanding recognition, visibility and access to our participants and spectators to promote your brand. We will supply media exposure, sales promotion benefits, and industry related networking opportunities. You will receive preferred admittance to our events, socializing with an influential group of automobile aficionados.
We hope that you will consider joining with us to build a Concours of increasing significance that will feature the greatest examples of classic automobiles. We invite you to review our Partnership Opportunities listing. Each of these may be customized to best suit your marketing objectives.
In addition to ensuring exceptional marketing opportunities, a Partnership with the Desert Classic will benefit deserving organizations in the Palm Springs area.
To discuss Partnership opportunities, please contact Holly Merrigan at (760) 766-2824, or via email at hollymerrigan@desertconcours.com
The Desert Classic Concours d'Elegance is a recognized 501(c) 3, non-profit corporation and a portion of most Partnerships may be considered a tax-deductible donation to the extent allowed by law.
Glamour
Style
Sophistication
Relaxation
Just a few of the reasons why Palm Springs, California has long been a destination of choice for celebrities, corporate executives, world leaders and those in search of a get-away. And it's no wonder. With clear blue skies, ideal temperatures and spectacular natural beauty there is simply no better place to be in March.
Palm Springs is one of nine communities in the Coachella Valley. With an overall permanent population of more than 400,000 and an estimated seasonal influx of an additional 150,000, the Coachella Valley is experiencing unprecedented growth and development, making it one of the fasting growing regions in California.
City highlights:
Palm Springs: The International Film Festival, started by Sonny Bono, is now in its 19th year and the #1 grossing box office of any film festival in the US. A mecca for mid-century modern design, the city draws enthusiasts from around the world with its numerous architectural treasures.
Indian Wells: The city boasts one of the highest median family incomes in the nation at $144,000. Home to the Pacific Life Open at the Indian Wells Tennis Garden, the 33 year old annual event draws over 300,000 attendees and is one of the world's largest tennis tournaments.
Rancho Mirage: A world-class resort and residential community, and host to the first major tournament of the year on the LPGA Tour, The Kraft Nabisco Championship, now in its 37th year.
Palm Desert: The El Paseo shopping area known as the 'Rodeo Drive of the Desert', with over 300 exclusive clothing boutiques, art galleries, jewelers and restaurants is a popular feature along with premier hotels and spa's.
La Quinta: A legendary hideaway and meeting destination, renowned since 1926 for its charm and serenity, and featuring some of the countries best golf courses.
The Palm Springs International Airport is served by over a dozen airlines that connect to hundreds of cities worldwide. There are approximately 100 daily flights and more than 1.5 million passengers annually. Direct non-stop service includes the following cities: Dallas/Ft.Worth; Houston; Denver; Minneapolis/St. Paul; Chicago; Portland; Seattle; Salt Lake City; Las Vegas; San Francisco; San Jose; Los Angeles; Vancouver, British Columbia; Calgary and Edmonton, Alberta.
Destination Overview
Hotels and Resorts: 255
Available Rooms: 16,200
Golf Courses: 115
Swimming Pools: 40,000
Tennis Courts: 600
Restaurants: 620
Sunshine: Average of 350 days per year
Rainfall: 5.5 inches annually
Average Daily Temperatures in March: Hi-79 Low-48 F (26-8 C)
Partnership Opportunities
| Founding Partner | $100,000 |
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Prime exposure of company name and logo in all television, radio and printed advertising
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Inclusion in all press materials and other public relations efforts
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Prominently featured on collateral material, invitations, mailings, posters and promo items with name and logo
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One tented booth, up to 20'x20', prominently located on the Concours show grounds for promotional purposes.
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One 20'x 40' hospitality tent on the Concours show grounds with tables and chairs
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Company name prominently placed on signage at all Desert Classic events
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Featured listing on the Desert Classic website
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One four color, full page ad in the Concours program, either inside front cover or back cover
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Article on your company in Concours program
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Recognition at all Desert Classic sponsored events
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Company information and promo item (if applicable) in all VIP/Entrant gift bags
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Concours admission tickets (up to 50)
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Ten invitations to the Entrant/Judges/VIP reception
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Opportunity to host a VIP reception for entrants
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Six VIP parking passes
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Special Trophy category and presentation in your company name by your representative on event day
| Award Partner | $50,000 |
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Prime exposure of company name and logo in all television, radio and printed advertising
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Inclusion in all press materials and other public relations efforts
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Prominently featured on collateral material, invitations, mailings, posters and promo items with name and logo
-
One tented booth, up to 10'x20', prominently located on the Concours show grounds for promotional purposes.
-
One 20'x 20' hospitality tent on the Concours show grounds with tables and chairs
-
Company name prominently placed on signage at all Desert Classic events
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Featured listing on the Desert Classic website
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Premier placement of one four color, full page ad in the Concours program
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Recognition at all Desert Classic sponsored events
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Concours admission tickets (up to 30)
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Six invitations to the Entrant/Judges/VIP reception
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Two VIP parking passes
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Presentation of one trophy by your representative on event day
| Vintage Partner | $25,000 |
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Prime exposure of company name and logo in all television, radio and printed advertising
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Inclusion in all press materials and other public relations efforts
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Prominently featured on collateral material, invitations, mailings, posters and promo items with name and logo
-
One tented booth, up to 10'x 20', prominently located on the Concours show grounds for promotional purposes.
-
Company name placed on signage at all Desert Classic events
-
Featured listing on the Desert Classic website
-
One four color, full page ad in the Concours program
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Recognition at all Desert Classic sponsored events
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Concours admission tickets (up to 20)
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Four invitations to the Entrant/Judges/VIP reception
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Two VIP parking passes
| Classic Partner | $10,000 |
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Placement of company name and logo in all television, radio and printed advertising
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Inclusion in all press materials and other public relations efforts
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Featured on collateral material, invitations, mailings, and promo items with name and logo
-
One tented booth, up to 10'x 20', prominently located on the Concours show grounds for promotional purposes
-
Company name placed on signage at all Desert Classic events
-
Featured listing on the Desert Classic website
-
One four color, half page ad in the Concours program
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Recognition at all Desert Classic sponsored events
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Concours admission tickets (up to 15)
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Two invitations to the Entrant/Judges/VIP reception
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Two VIP parking passes
| Aficionado Partner | $5,000 |
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Placement of company name and logo in all television, radio and printed advertising
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Inclusion in all press materials and other public relations efforts
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One 10'x 10' tented booth, prominently located on the Concours show grounds for promotional purposes
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Company name placed on signage at all Desert Classic events
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Featured listing on the Desert Classic website
-
One four color, half page ad in the Concours program
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Recognition at all Desert Classic sponsored events
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Concours admission tickets (up to 10)
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Two invitations to the Entrant/Judges/VIP reception
| Business Partner | $2,500 |
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Inclusion in all press materials and other public relations efforts
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One 10'x 10' tented booth, prominently located on the Concours show grounds for promotional purposes
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Featured listing on the Desert Classic website
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Recognition at all Desert Classic sponsored events
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Concours admission tickets (up to 6)
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Rate adjusted advertising package in Concours program
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Two invitations to the Entrant/Judges/VIP reception
| Gift/In-Kind Partner |
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Benefits may be adjusted according to the gift received
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One 10' x 10' tented booth on the Concours show grounds for promotional purposes
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Featured listing on the Desert Classic website
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Recognition at all Desert Classic sponsored events
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Concours admission tickets (2)
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Rate adjusted advertising package in Concours program
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Two invitations to the Entrant/Judges/VIP reception